Poster Printing: Why It Pays to Go Pro.

There’s really nothing more deflating than coming up with an incredible new poster design only to then go and ruin the whole thing during the poster printing process.

From large-scale advertising to that first gig you’ve finally lined up for the band and really anything else across the board, the efforts invested warrant due care and attention when printing.

Technically, you have one of two choices to make for poster printing – you can either tackle the job manually or call in the professionals.

And while it may seem as though the latter represents the less economical option on the surface, it nonetheless comes with an array of unique and priceless bonuses.

1. Superior Quality

For example, it’s safe to say that if quality counts, there’s really no better option than professional poster printing. It’s worth remembering that in order to print larger copies at the highest quality levels, superior equipment, and consumables are needed; the likes of which are extremely expensive. If you’d prefer only the very best quality printing output, this is the way to go.

2. Precision

It’s also worth noting that while your designs may look the part on paper, there’s a chance they’ll lose much of the lustre when brought to life as large-scale prints. Again, it takes both superior equipment and expertise to take a poster design of any size and print it on a much larger scale than the average document. So, if you don’t want those viewing the poster to spend most of their time picking faults with it, consider professional printing.

3. Consistency

If you intend to print multiple copies of your poster either to display in different locations or perhaps even to sell, you’ll need to ensure that consistency is flawless across the board. It’s no good for some of the prints to look perfect while others are slightly lacking – this is once again a very good reason why it pays to go with the professionals. This way, consistency is guaranteed across the board.

4. Convenience

Printing large-scale posters and multiple copies thereof can be rather tricky and time-consuming to say the least – especially if it’s a case of leasing, borrowing or going out and finding the equipment necessary to run the copies off. By contrast, printing by way of a professional provider is as easy as firing the file off digitally and awaiting the pristine posters in the mail – it really couldn’t be more convenient.

5. Value for Money

Last but not least, while it may appear on the surface to cost more on a per-copy basis, the value for money you’ll get from professional poster printing is simply unrivalled. It would be impossible to replicate this kind of quality without spending a small fortune on equipment, the convenience of pro printing is quite sublime and the knowledge and advice a pro partner can offer is truly priceless.

So, when you look at the value for money on offer with each print this way, it’s actually a pretty incredible price to pay for such a huge array of benefits.

For help printing and designing your posters, give us a call on 0161 442 1771