The question is, should you send company Christmas cards to clients and customers?
And the answer is absolutely yes!
It’s tradition and it’s a way to let your customers know that you are in it for the long term. But when it comes to best practice, here are a few handy tips for getting started on your company Christmas cards:
Send high quality cards
Quality shows and the quality of the Christmas card reflects on the sender. Sending cheap Christmas cards will make you look cheap. Buy the best Christmas cards you can afford.
Don’t send handmade cards
Unless that’s what you do for a living.
It’s easy to go for something funny, but it’s not always going to make a good impression.
Don’t forget religion
Or rather be aware if your clients aren’t religious at all. Best to go for something generic.
Make it personal
You don’t just want to put a signature in there. Think about something with a little more personality, like ‘Hope you have a fantastic year.’ And think about handwriting the message.
Use a company stamp
It’s an easy way to get your company information below your signature. Or just include a business card and print the name of the business somewhere on the card so it’s visible.
Don’t use computer labels
Best to handwrite the card if you can.
Mr, Mrs, Dr should all be included.
Send to the business address
You should definitely keep it formal in that they receive the card through work.
Be on Time
Same with having you calendars ready for the 1st of January or sooner. There’s no point getting Christmas cards in late. It defeats the object of seasonal cheer. So if you’re searching for company Christmas cards in Manchester this Winter, contact our team at Heaton Press for more information on Christmas Cards.